Free tools for home services companies.

Calculators, quizzes, and graders built specifically for tradespeople running (or thinking about running) Facebook ads.

Enter your sector and budget. See projected leads, customers, and ROI.

What should a lead cost you? Get the benchmark for your trade and area.

Are your ads actually making money? Enter your numbers and find out.

Check if your competitors are running Facebook ads - and what they look like.

Answer 5 questions. We'll tell you honestly which is better for your business.

Paste your ad text. We'll score it on hook, specificity, CTA, and audience match.