Review
Where most clients start£600one-off
A written review of your adverts, pages and tracking: what works, what’s broken, what each fix is worth.
Your adverts are running.That doesn’t mean they’re working.
adhouse is an independent Google and Meta ads agency for owner-run UK businesses. We find out what your advertising is really doing, then fix it and run it.
“A fantastic forensic analysis.” S.H., Managing Director, UK medical device manufacturer
A hot tub retailerChecked 6 September 2026
- Meta Ad Library14 adverts liveseen
- Where they send peoplethe retailer’s own websiteseen
- Home page, in a real browserMeta pixelnot seen
- Contact pageMeta pixelnot seen
- Showroom pageMeta pixelnot seen
- Google Ads conversion tagfires on loadseen
Meta is paying to send people to a website it can’t see into. Google can.
What we find, again and again.
All found from the outside, before anyone logs in. Each one costs money, and none of them shows up in a report.
A furniture makerMeta
Visits counted. Enquiries not.
So Meta finds people who click, not people who buy.
An online shopGoogle
Sales recorded: 0
Google Ads had never been told what a sale is, so for years it chased clicks.
Most enquiry formsGoogle and Meta
Which advert? Unknown.
The form keeps a name and a number, not the advert that sent them.
A dental practiceMeta
Page not found
The advert links to a page that no longer exists. Every click paid for.
Google and Meta optimise towards whatever they’re told. Tell them the wrong thing and they chase it all year, at your expense. What’s missing is a person in the loop.
From 252 businesses we checked.
Owner-run UK advertisers, checked in a real browser between 6 and 9 September 2026. Each dot is one business.
78%
of sites with a tap-to-call number had nothing recording the calls.
160 of 205 with a number
30%
of businesses on Meta sent people to pages with no pixel loading.
66 of 220 on Meta
26%
of businesses on Google had pages where no Google Ads tag fired.
47 of 178 on Google
Evidence first. Then the work.
Most agencies start by changing things. We start with our own research engine, which reads what your advertising is doing before anyone opens an account. A person checks every finding.
- Public ad librariesWhich adverts are live, and where they lead.
Meta: 14 adverts live - A real browserEach page loaded and every request recorded.
Meta pixel: not seen - A graded factSeen, inferred or unknown, and dated.
Grade A, 06/09/2026 - A person checksNobody gets a finding a human hasn’t read.
Checked - Your planPlain English, with the evidence attached.
Finding written
Three ways to work with us.
Each is complete on its own. Start small and stop whenever you like.
About the review
Improve
A defined projectFixed quoteagreed before we start
The fixes put in place: tracking repaired, waste switched off, adverts and pages corrected.
Manage
OngoingFrom £900a month, £1,800 for both platforms
Looked after week to week, with a monthly one-page report. 30 days’ notice.
You pay Google and Meta directly for the adverts themselves. Full fees and scope.
What a client said
James did a fantastic forensic analysis of our social media and Google marketing, highlighting some excellent opportunities to significantly improve the content, targeting and analysis of our work.
You work with the founder.
James Harrop trained at Saatchi & Saatchi, learned paid advertising inside a venture-backed startup, and signs off every recommendation.
About adhouseBefore we talk.
What happens on the first call?
Twenty minutes, free, about your business and your advertising. You’ll know by the end whether we’re a fit, with nothing to sign.
We already have an agency. Can you still help?
Yes. A review gives you an independent written view to share with them. Nobody has to move accounts.
What do you need from me?
Read-only access to the ad accounts, your website address and half an hour at the end. Nothing is changed during a review.
What if you find nothing wrong?
You get a short document saying so. It happens, and you’ll finally know what your adverts are counting.
Who owns the accounts?
You do. We use named access to your own accounts, and you keep every asset.
Let’s look at your advertising.
Tell us what you’d like to improve. A free 20-minute call is the quickest start, or send your details and we’ll reply within one working day.
Thank you. We’ll be in touch.
Your enquiry has arrived. Expect a reply within one working day.
Or book a 20-minute call now